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Training recordings & materials

Recordings, slides and session notes from CPA and partner training. Some sessions include public materials; others are retained as a record of past programs.

Materials reflect their original session dates. Recording, slides and notes links are labeled separately from general provider websites.

Watch and explore

CIPA compliance for publishers

May 28, 2026 · News/Media Alliance

Matthew Pearson’s News/Media Alliance webinar on publishers’ privacy litigation and website tracking.

NMA webinar resource ↗

News/Media Alliance sign-in required.

2025 CPA Contest: entry orientation

January 9, 2026 · Colorado Press Association

A historical orientation for the 2025 CPA Contest, recorded January 9, 2026. Current categories, deadlines and rules are available on CPA’s awards page.

Watch Contest recording ↗

TAPinto publishing platform demonstration

October 31, 2025 · Michael Shapiro, TAPinto

CPA hosted Michael Shapiro of TAPinto for a demonstration of its publishing platform, newsletter tools and self-service advertising features.

Watch TAPinto recording ↗

20 tips for journalists from Susan Greene

September 17, 2022 · Susan Greene, COLab

Source development, interviewing, records requests, writing, collaboration and avoiding burnout.

Watch recording on YouTube →

The 10 habits of media sales superstars

November 17, 2022 · Ryan Dohrn

Daily practices for media sales teams.

View presentation slides →

Winning the talent war

November 17, 2022 · Jeff Butler · Online Media Campus

Recruiting, managing and retaining employees.

Online Media Campus website → Read session notes →

Advertising insights from CODA Ventures survey

October 14, 2022 · CODA Ventures

CPA’s statewide audience study and its use in advertising sales.

View presentation slides →

7 ways to avoid being ghosted after a sales call

September 29, 2022 · Ryan Dohrn

Following up with advertisers after a sales conversation.

View presentation slides →

Secrets to getting advertisers to reply to emails

July 7, 2022 · Ryan Dohrn

Email prospecting and follow-up for advertising sales.

View presentation slides →

10 critical sales questions to ask on every sales call

May 27, 2022 · Ryan Dohrn

Questions for understanding advertisers’ needs and improving sales conversations.

View presentation slides →

Past sessions

Colorado media working groups lunch & learn

March 18, 2023 · CPA and COLab

Digital publishing, printing, community reporting, ethnic media advertising and workforce pathways.

Earn Your Press Pass overview

February 24, 2023 · Lindsey Young

An introduction to the journalism course and its reporting, editing and photography basics.

Info session on Our Hometown CMS

November 18, 2022 · Our Hometown

An introduction to a newspaper publishing platform and its digital tools.

Our Hometown website →

What 2023 will bring: local ad spending forecast

November 17, 2022 · Borrell Associates

A historical forecast for local advertising spending in 2023.

Getting started with digital sales

May 23, 2022 · AdCellerant

Consultative digital advertising sales for local publishers.